The (re) Rise of Odwalla

Odwalla is no BP. Just about everything about the two companies is different. But could the oil giant learn a thing or two from the makers of Mango Tango? If you’re a consumer of a certain age, you…


Green Satire: UCB’s ‘Coffee Spill’

As we noted earlier this month, BP’s Deep Horizon oil spill appears to be the worst man-made environmental disaster of our lifetime. The damage to the Gulf Coast, the ecosystem, the economy, people’s lives, is difficult to…

bottomless bowl


The Lessons of the Bottomless Bowl

As Brian Wansink explains in his book, Mindless Eating: Why We Eat More Than We Think, it’s remarkable how little thought goes into what we eat, why we eat it and how we eat it. Now,…



The GoodGuide iPhone app

Going green? There’s an app for that. Actually, as we’ve noted, there are a lot of apps out there that help us lead more considered lives- apps that will help save time, energy and money in just about…


Play Again: “a childhood removed from Nature”

It’s hard to talk about the excesses of our technology addiction without sounding like an old fogey. We love technology, and we love the future possibilities it helps us envision. But, as this video reminds us, inspiring our children…



All Hail the Compost Cab!

As we’ve said before, we think composting will one day be as second nature as recycling. But if you live in the city, composting may seem like an impossibility. While some cities are addressing the challenges…