solar_hood

10.19.10

“Monkey see, Monkey do” more

What makes people make one degree changes? How do we nudge people toward those greener choices? The answer, it seems, is ‘peer pressure.’ According to a number of recent studies, when we see others around…

03.25.10

Brands: PepsiCo’s One Degree Changes

By Earth Day 2010, PepsiCo plans to rollout a package for its Frito-Lay SunChips snacks that is 100% compostable. The packaging innovation is part of a broad campaign by PepsiCo to reduce the…

population-six-billion-1

02.08.10

Population + Innovation

A few facts you might find interesting: the Earth’s population has doubled since the mid 1970s. Though the rate of population growth has almost halved since its peak (2.2%) in 1963, it still averaged a robust 220,988 new…

leed_certification

10.06.09

LEED Goes International

Our friends at TruexCullins, a Burlington, VT-based architecture and design firm, provided this bit of interesting blog fodder; LEED is going international. LEED (Leadership in Energy and Environmental Design)…

Cash for Clunkers

08.06.09

LTT Opinion: 411 on “cash for clunkers”

Way back in February, we looked at the “cash for clunkers” programs already enjoying success across Europe- Germany, France, Spain, Britain…, where it goes by the slightly less stupid name of ‘scrappage incentives’- and wondered…

overpopulation

07.31.09

LTT Opinion: Social Media As New Front In Conflict on Climate?

The above video is an example of effective viral marketing, in which a short, well-made video spreads on a variety of social media platforms. I’ve seen this on Facebook and Twitter repeatedly in the…

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