Brands: Levi’s Commuter Cycling Series

We’ve profiled some impressive initiatives from Levi’s, from their “water-saving jeans” to adding tags that encourage customers to donate used Levi’s to the goodwill. Their latest move is a bike friendly line of “functional apparel” they call their “Commuter Cycling Series,” part of their Fall 2011 line. The clothes include such features as a utility waist band, higher cut backs, and 3M reflector detailing on various pieces.

[Sources: Acquire, Levi's]

  • Tags: Brands, Cycling, Simple Change
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