Our primary focus on this forum is the discussion of products and ideas that promote simple and realistic change in an individual’s life. But because we focus on everyday lifestyle choices, we also keep an eye trained on what major corporations are doing to be greener. In ‘State of Green Business 2008,’ Joel Makower and the editors of Greenbiz.com recently evaluated these efforts. As Makower explains,
The state of Green Business is improving, slowly but surely, as companies both large and small learn the value of integrating environmental thinking into their operations in ways that align with core business strategy and bottom-line goals. Green business has shifted from a movement to a market. But there is much much more to do.
Below are some excerpts from the interesting 65-page study.
